In this article is an introduction to the media industry, with an evaluation of some of the main media outlets used in the present day.
Amongst present trends in the entertainment industry, the migration of media from standard platforms, which have been used for decades, to digital platforms marks one of the most considerable shifts in mass media communications. Nowadays it is becoming increasingly common for people to consume news, entertainment and telecasted website material through sites, apps and streaming services rather than print, radio and transmitted tv. The quick growth of this on-demand culture, has been catalysed by a variety of platforms that have been permitting users to have full control over what they take in and when. For media organisations, such as the owners of Chunghwa TV, this has led to pressures to take on new formats and constantly produce material that can keep audiences interested.
In the age of digitalisation, there are a number of major modifications that have changed the way mass media is created, distributed and consumed. More precisely, following the conventions and characteristics of mass media, social networks platforms have grown to become the primary source of news for many. The appeal of these channels lies in their ease of ease of access and immediacy. With the global nature of social media, it holds true that breaking news stories can reach millions of consumers, worldwide, in a matter of minutes. Moreover, by looking at what are the current trends in media, it is becoming more typical to see citizen journalism on the rise. With smart devices and the appeal and benefit of social networking sites, many people have taken an interest in not only sharing news coverage, but also for analysing and opening up conversations about world events. This method of media coverage is enabling normal people to record and share stories in real time.
Leading many of the future trends in entertainment industry material, the convergence of media is coming to be a common happening for media outlets who are attempting to stay up to date with the digital world. It is common to find television stations offering streaming services online, while newspaper outlets are now producing podcasts. The activist investor of Sky, for instance, would acknowledge that this convergence of media structures has been both fascinating and extremely influential within the media industry. Similarly, the company with a stake in Dish TV would concur that by offering a more comprehensive series of media formats, communications are now becoming far more concentrated on engaging audiences and constructing platforms. It is becoming more crucial for content developers and journalists to be able to navigate a variety of different platforms and media landscapes. The outcome regarding this is a constantly moving landscape of info which is commonly dispersed but is also extremely reliant on views, algorithms and audience engagement in order to stay successful.